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The 4 Popular MYTHS in Digital Media

When something new attracts the limelight, whether it is a new face on tabloid or a new brand entering the market or a new technology, they attract a lot of speculation on their way. People speculate because people are discovering…

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Is E-commerce just online shopping?

Flashback to when we were a true 90’s kid and only words like “Pokemon” got us excited, try to think if you had ever heard of the term “E-Commerce”. Had you? I’m guessing NOT until of course, you’re a time-traveler….

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“What Makes a Market Leader”

“Dream more, Learn more, Do more and become more, You are a LEADER.” -John Quincy Adams When you think of setting up a business, what vision do you have in mind? Is it to earn profitability, reduce costs, and build…

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Cost-Effective Marketing for SMBs

With more and more small businesses getting started allowing India to be a home to 14 million SMBs, brand recognition becomes a huge challenge. Consumers are surrounded with a lot of options to choose from which makes customer retention and…

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