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What makes a Market Leader

When we talk about becoming a market leader there are several aspects that come into play. The first and most important thing is VISION. Do you have a vision for your product? Do you really think you can achieve it?…

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Cost Effective Marketing Solutions For SMB’s

Before we start talking about cost effective marketing techniques for SMB’s there are a few things that are important to know. 70-80 percent of SMB’s are into manufacturing businesses. Most of these SMB’s are suppliers to large MNC’s. International competitions…

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4 Important Content Writing Tips for Better SEO

SEO copywriting was certainly a legitimate service in the days when keyword stuffing and density were factors to consider in making web pages more visible in organic search. Nevertheless, great content remained the core of successful digital marketing campaigns over the years….

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Positive Impact of Digital Media on Businesses

Modern media is no longer confined to a television or radio show, newspaper or advertisement. Instead, today’s media — from text to video and sound — can be saved and shared electronically, using everything from desktop computers to small mobile…

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Are you part of the Big Data revolution?

Did you know that we perform 40,000 search queries every second (on Google alone) which is approximately equal to 1.2 trillion searches per year? In Aug 2015, over 1 billion people used Facebook in a single day. Every minute up…

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What is lacking in our Education System?

When we ask people on what they feel about the Indian education system, we get diverse opinions. Opinions are often diverse because some areas within our education system are exceptionally well, however some are equally lagging behind. The intent is…

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It is time to Learn & Adapt, not RUN AWAY.

Why SMBs should/should not transform digitally? Digital transformation is nothing but creating a competitive advantage for your company by using digital technology. Small and medium businesses get scared when they hear of virtual & augmented reality, internet of things, connected…

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The Wave of Digital Transformation

Is Digital Transformation a Pandora’s Box or a Box of Opportunities? It has already begun. Yes it has! The wave of Digital Transformation has already become an influential part of our lives. From reading news on apps to online shopping,…

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